BMWNA has launched the first-ever user-generated iAD to promote the launch of the all-new BMW X3. iAd is Apple’s new mobile advertising network, reaching millions of iPhone and iPod touch users. The iAD’s focus is on BMW’s built-to-order program that allows customers to create an entirely customized BMW X3. The iAd, the primary mobile component of the X3’s marketing campaign, allows an individual to go from dreaming about a new custom-built X3 to having it delivered to their driveway in just a few weeks.
BMW will begin featuring an interactive and innovative iPad experience for Auto Show consumers, debuting at the S.Florida Int’l Auto Show in Miami. The traditional Auto Shows Specification panel used to display vehicle information and pricing will be replaced by interactive iPads which will offer consumers enhanced functionality such as the opportunity to design their own BMW using the digital configurator. Consumers can experience the dynamic features of the displayed models with the iPad.
Besides a brief spot in a BMW commercial, the BMW VED has only been seen in photos. We now bring you a live motion video of the VED in motion, looking even more stunning than ever. The VED was just officially announced for production this morning. Details/photos here - http://www.e90post.com/forums/showthread.php?t=451007
It’s officially official! The BMW Vision EfficientDynamics plug-in hybrid sports car production has been announced by BMW! The 2+2-seater will feature the futuristic BMW styling language, geared consistently towards aesthetic appeal and dynamic performance. Wing doors facilitate entry to both rows of seats, while extensive aerodynamic measures reduce the drag coefficient to 0.22. The combination of a 3-cylinder turbo diesel with a hybrid synchronous motor at the front axle and a full-hybrid engine at the rear axle enables an overall system output of 241 kW/328 bhp. The innovative design of the BMW ActiveHybrid technology allows performance figures at the level of a sports car, with just 4.8 seconds required for the sprint from zero to 100 km/h - with an average fuel consumption in the … CONTINUED
The Los Angeles Auto Show will take place in two weeks (11/19-28) and two new BMW cars will be making their North American debuts - the all new 2011 BMW X3 and the BMW 6-series Coupe Concept. Also previewed will be BMW ConnectedDrive, which will showcase technology for integrating BlackBerry smartphones in the car, new Bluetooth interface technology created for the Apple iOS 4 operating system and allows the new Apple iPhone 4 to be integrated, among other devices. Also on show is the iPod Out function, which optimizes the operation of various Apple music players in the vehicle. Many of these new features are expected to reach the US market in calendar year 2011. Press release below.
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The mobility of the future is under construction in Leipzig. The BMW Group is expanding its plant in Leipzig to make it the first location in Germany equipped to handle the large-scale production of zero-emission electric cars. In the period up to 2013, around €400 million will be invested at the plant in new buildings and machinery for the production of the Megacity Vehicle (MCV). Some 800 jobs will be created in the process. The plant expansion was launched on Friday by German Chancellor Dr Angela Merkel and Dr Norbert Reithofer, Chairman of the Board of Management of BMW AG, together with the Prime Minister of the German state of Saxony, Stanislaw Tillich, and the Governor of Washington state in the US, Chris Gregoire.
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Prior Design, based in Germany, has released its E92 PDM Widebody Kit, the highlight of which are the flared fenders, but also includes replacement front bumper, rear bumper, sideskirts, hood, spoiler and rear trunk spoiler. More info/pics to come.
BMW’s latest advertisement for the BMW iPad holder and iPhone docking station utilizes some humor to highlight the elegance and compatibility of the BMW factory items. Video inside.
Prior design features bodykits for both the E92 coupe and E90 sedan. The E92 coupe kit features an M-look with its M3 style front bumper and rear bumper, sidekirts, front fenders, and PD hood. The E90 sedan draws upon the E60 M5s look for the front bumper and a custom design sideskirt and rear bumper.