The TUNE IT! SAFE! initiative by the Verband Deutscher Automobil Tuner e.V. (VDAT)
impressively shows the future of tuning with its sixth campaign vehicle - an electric MINI in Police
Look. Every year since 2004, a special concept car has been presented which meets both the
high demands of tuning fans and maximum safety standards.
The campaign, supported by the Federal Ministry of Transport, Building and Urban Development,
shows that the yearning for individualisation can continue to be met in the future.

Curious how realistic (or not) Gran Turismo 5 actually is compared to real life? Check out this great video of an E92 M3 running both virtually and in real life on the Nurburgring, in synchronized speed.

According to reports from AdAge, BMW is set to return to Super Bowl XLV after a 10 year advertising hiatus from the most watched event in the US calendar.

According to BMW marketing communications manager Stacy Morris, "Were in the window of our biggest launch period in history and the Super Bowl gives us the stage to make that big impact," the move makes perfect sense given the new X3, new 6-series, new 5-series and 1-Series M arriving on US shores.

BMWs last commercial was 10 years ago back in 2000. The ads were two 30-second spots for the then new BMW X5, estimated to cost $2.1M for those 30 seconds, or $70,000 per … CONTINUED

Motor Trend has now had their 2009 BMW M3 long term test car for a year now and after logging over 20,000 miles, it’s time to say goodbye. What is MT’s final verdict? How’s this for some praise: “The World’s Greatest All-Around Car? Unquestionably.”

Vorsteiner has released a video of its beautiful X6M Carbon Fiber Aero Accessories package. If you thought it looked good in photos, it’s even better in video.

The BMW Group in the U.S. (BMW and MINI combined) reported November sales of 22,883 vehicles, an increase of 27.1 percent from the 18,002 vehicles sold in November 2009. Year-to-date, the BMW Group has sold 238,157 vehicles, up 9.3 percent from the 217,840 units sold through November 2009.

“November is normally a tough month but we increased our sales momentum thanks to strong demand for our all-wheel-drive vehicles, the X5 and X6 in particular, and now that it’s available, the 5 Series with AWD,” said Jim O’Donnell, President and CEO of BMW of North America, LLC. “The overall market shows signs of improvement with consumer confidence increasing slightly but our dealers know they have to work for every sale and that work is paying off.”

BMW Brand … CONTINUED

The BMW Group is celebrating its independence and the company’s continued success since its restructuring plan was accepted on 30 November, 1960 with a special ceremony at the Theresienhöhe in Munich on 30 November 2010. “Herbert Quandt’s business instinct and his ability to make courageous decisions at that time set a new course for our company and secured BMW’s ability to control its own future,” said Chairman of the Supervisory Board of BMW AG, Prof. Dr. Ing. Joachim Milberg, before the ceremony in Munich.

After rejecting Daimler-Benz’s takeover bid for BMW in 1959 and adopting the rescue plan in November 1960, BMW went on to become an almost unprecedented success story. Since 2004, the BMW Group has been the world’s leading supplier of premium automobiles. Its workforce … CONTINUED

During the recent event in Munich to mark the 50th year anniversary of the Quandt family rescue of BMW, their ascent to becoming the dominant shareholder of BMW, Stefan Quandt renewed a pledge to stay with BMW.

"Lead, dont follow - thats the entrepreneurial calling of BMW." and harks back to the actions of Herbert Quandt, the man who took action to fend off a takeover attempt by Daimler AG. Now his family owns 46 percent of BMW with his children Stefan Quandt and Susanne Klatten on the supervisory board.

Source: Autonews Europe

2011 sees a brace of 5 Series models – the new BMW 5 Series Sedan and the new BMW 5 Series Touring – presented with the coveted iF award for outstanding product design. With this internationally acclaimed prize, the International Forum Design once again pays tribute to the characterful aesthetics of BMW Group Design. Following the 2011 Design Award of the Federal Republic of Germany and the 2010 red dot award, the iF label marks a further chapter in the success story of the new BMW 5 Series range.

Since it was inaugurated in 1953, the iF Product Design Award has been a trademark distinction bestowed on exceptional design. As an internationally recognised “seal of approval”, the iF label honours outstanding design achievements and as such provides … CONTINUED