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BBMW of North America will introduce a new campaign, BMW Innovations, which will highlight how the range of BMW vehicles share several key technology features with the visionary BMW i8, a plug-in hybrid high-performance vehicle. The BMW i8, with the “i” standing for innovation, exhibits futuristic design and groundbreaking technology built upon BMW’s storied history.

“Innovation is at the core of everything we do. Following in the lead of the BMW i8, which epitomizes innovation, we are elevating the technology across our entire range of … CONTINUED

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Watch the gauges of the BMW M4 and Alpina B3 bi-turbo as they accelerate.

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Autobild.de (German publication) compares the BMW 328i vs Mercedes C250 and Audi A4.

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BMW of North America will debut an all-new television commercial today featuring the BMW 3 Series and actress Brooklyn Decker. The ad is part of BMW’s regional advertising buy during NBC’s broadcast of Sochi 2014. In addition to purchasing national advertising within NBC’s broadcast of Sochi 2014, BMW has purchased regional NBC advertising in the top 17 markets, up from 11 markets during London 2012 Summer Olympic Games.

“Opportunity Knocks,” starring actress Brooklyn Decker, features the BMW 3 Series, the quintessential Ultimate Driving Machine that … CONTINUED

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Chris Harris reviews the new 2014 BMW 320i at Chuckwalla Valley Raceway in California.

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Bryan’s BMW E30 325is race car is about to exchange owners. Listen and watch Bryan talk about the N.A.S.A Spec E30 race series and his experience racing his beloved BMW 325i, and watching him wheel it around the race track.

BMW Alpina D3 Bi-Turbo Feature Video

10/11/2013 at 10:30 AM
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Video from Alpina featuring their new BMW D3 Bi-turbo. The newest 3 Series by Alpina features 350 bhp (257 kW) at 4,000 rpm and an impressive 700 Nm of torque between 1,500 and 3,000 rpm.

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On this episode of The Downshift, the boys from Motor Trend and Tire Rack team up to test some tires. Do performance tires really make a difference? Our resident hot shoe Randy Pobst takes to the track with a BMW 328i, Mustang V6, Subaru BRZ and a truck load of tires to find out. Includes track times for each model and tire.

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Chris Harris test and flogs the Alpine B3 F30 biturbo on the road and track. Verdict? See inside.

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Have a look and listen at a real life installed F30 335i Akrapovic Evolution exhaust system.

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Daniel Falkenberg from Germany owns an exemplar of nearly every BMW 3 Series model. He keeps them in his backyard barn. Have a look at one of the most versatile collections of BMW 3 Series.