BMW has started the national roll-out of a ‘BMW Genius’ programme at UK dealerships following a highly successful pilot scheme in 2012. Each BMW Genius will be steeped in the increasingly sophisticated technologies and personalisation options available from BMW to help guide customers through every step of the ordering, buying, test drive and handover process, and will be on call to help with any subsequent queries or service updates.
Feedback from the pilot programme, conducted at 10 BMW dealerships who collectively employed 14 Geniuses, produced an … CONTINUED
BMW has been ranked as the world’s most powerful car brand by Forbes. Among all companies in the world, it ranked #9 overall and #5 in consumer perception. In Forbes’ Most Admired Company List, BMW came in 14th.
The BMW Group continued to perform well in the first quarter of 2013. Group revenues totalled € 17,546 million (2012: € 18,293 million; -4.1%). Despite higher expenditure on new technologies, increased personnel expenses and challenging market conditions worldwide, the profit before financial result (EBIT) for the three-month period totalled € 2,039 million (2012: € 2,134 million; -4.5%), the second highest result ever achieved by the Group in a first quarter. The EBIT margin for the Group was 11.6%.
Profit before tax (EBT) for the period from … CONTINUED
The BMW Group in the U.S. (BMW and MINI combined) reported April sales of 29,011 vehicles, an increase of 8.3 percent from the 26,793 vehicles sold in the same month a year ago. Year-to-date, the BMW Group (BMW and MINI combined) is up 5.3 percent on sales of 107,968 in the first four months of 2013 compared to 102,522 in the same period in 2012.
“The solid April results are a good set-up for the months ahead as BMW transitions to model year 2014 with a … CONTINUED
According to Leftlanenews, a leaked document reveals that the official English name of this new joint brand is called “Zinoro” (which, not surprisingly, sounds like an English variation on “Zhi Nuo” (the Chinese name of the new brand)). The Zinoro models are expected to be green entry-level vehicles which will slot in under the MINI brand.
The BMW Group sold more vehicles in March than in any other month in its history. The company sold a total of 191,269 BMW, MINI and Rolls-Royce vehicles in the past month, exceeding the previous all-time high in March last year (185,741 units/+3.0%). The company also achieved a new high for the first three months: Retail volumes for the year to the end of March increased by 5.3% to 448,200 units (prev. yr. 425,543 units).
Ian Robertson, Member of the Board of Management, Sales and Marketing … CONTINUED
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We recently reported on a new joint venture between BMW and China’s Brilliance car company, called “Zhi Nuo” (which translates into “The Promise”) [more details]. This new brand name will be introduced at the Shanghai auto show later this month and will build its cars in China upon the E90 3 Series and X1 platform.
Under the joint venture, BMW has the right to export cars produced under the co-brand. According to Autonews, BMW is now considering exporting the Zhi … CONTINUED
BMW brand sales up 13.1 percent, best March ever
MINI brand sales up 3.5 percent
BMW Motorcycle sales up 7.6 percent
Woodcliff Lake, NJ – April 2, 2013… The BMW Group in the U.S. (BMW and MINI combined) reported March sales of 33,149 vehicles, an increase of 11.2 percent from the 29,806 vehicles sold in the same month a year ago. Year-to-date, the BMW Group (BMW and MINI combined) is up 4.3 percent on sales of 78,957 in the first three months of 2013 compared to 75,729 in … CONTINUED
BMW was named today the of the 2013 Kelley Blue Book Brand Image Award winner for “Best Overall Luxury Brand.” The awards, which are based on consumer perception data from the Kelley Blue Book’s Brand WatchTM study, honor the automotive brands that have most successfully captured and maintained positive consumer attention and enthusiasm. BMW’s win was credited to its well-rounded image and broad appeal, according to Kelley Blue Book.
“It is an honor to be recognized as the ‘Best Overall Luxury Brand,” said Ludwig Willisch, President … CONTINUED
Here is a breakdown of BMW sales figures, broken down by models and units, for the past 6 years (2007-2012). As expected, 3 Series and 5 Series models dominate.
BMW has been experiencing record sales and profits and this has helped propel BMW heir, Susanne Klatten, to the top of the list of the wealthiest people in the auto industry.
Forbes values the 50 year old German at $14.3 billion, up $1.3 billion from 2012. This makes Klatten the:
Richest person to have made his/her money in the auto industry.
4th richest person in Germany
58th richest person in the world
How did Klatten accumulate … CONTINUED
Statement and Presentation by Dr. Norbert Reithofer, Chairman of the Board of Management of BMW AG, Annual Accounts Press Conference
Ladies and Gentlemen!
We have a clear vision for the years leading up to 2020: To be the leading provider of premium products and premium services for individual mobility.
We are already the top-selling premium automaker worldwide. For us, however, leading the premium segment is more than volume leadership.
We set standards for products, technologies and services, as well as manufacturing.
We … CONTINUED
BMW Group cautiously optimistic for 2013
Ambitious targets in challenging environment
Sales volume set to rise to new record figure in 2013
Earnings before tax expected at previous year’s level
High rate of expenditure for new technologies and models
EBIT margin between 8% to 10% targeted for Automotive segment
All Strategy Number ONE interim targets fully attained
Reithofer: Several hundred advance orders received for BMW i3
Munich – March 19, 2013… After achieving a record-breaking year in 2012, the BMW Group’s outlook for the current 12-month reporting … CONTINUED
Fortune has published its World’s Most Admired Companies 2013 list and BMW has been ranked at the most admired automobile company, and 14th most admired company overall.
Why it’s admired says Fortune:
The Rolls-Royce and BMW names are synonymous with luxury – and not just in the carmaker’s native Germany. The world’s leading premium vehicle manufacturer has earned global renown in places such as Brazil, Russia, India and China. Its progress there, analysts predict, will be particularly lucrative in coming years. The company turned a profit during … CONTINUED
The sales war posturing between BMW and its German competitors continues. Bloomberg reports that BMW has plans to hire Peter Schwarzenbauer, the former Audi AG sales chief. The report has Schwarzenbauer joining BMW next month, in a top level management position which will report directly to BMW CEO Norbert Reithofer.
This move comes during a period of all out sales battles between BMW, Audi and Mercedes, each seemingly intent on capturing the top sales crown each month (and year). BMW recently regained the top spot in … CONTINUED
BMW Manufacturing announced today the successful expansion of the company’s hydrogen fuel-cell material handling equipment across its 4.0 million square foot production facility. In 2010, BMW completed the installation of a hydrogen storage and distribution area near the plant’s Energy Center to power about 100 pieces of fuel cell material handling equipment. Since that time, the company has more than doubled its hydrogen-fuel cell fleet to approximately 230 units to service the entire plant’s production and logistics functions.
“BMW continues to complement its sustainable production model … CONTINUED
The BMW Group in the U.S. (BMW and MINI combined) reported February sales of 25,613 vehicles, a decrease of 2.2 percent from the 26,184 vehicles sold in the same month a year ago.
“The February results showed there’s a strong underlying demand ready to fuel momentum in the coming months,” said Ludwig Willisch, President and CEO, BMW of North America. “We’ll all be glad to leave the harsh February weather behind and welcome Spring and the new models that come with it.”
BMW Brand Sales
Sales of BMW … CONTINUED
BMW of North America, LLC today announced its annual Center of Excellence (COE) honors, awarded to the top performing dealerships in the U.S. Thirty-three of the 338 BMW dealers nationwide achieved “2013 Center of Excellence” status based on their 2012 performance in customer satisfaction, outstanding brand representation, operational excellence and profitability.
“I am always very proud to welcome the Center of Excellence winners and this year we have a strong mix of repeat and new winners,” said BMW of North America President and CEO Ludwig Willisch. … CONTINUED