BMW was named today the of the 2013 Kelley Blue Book Brand Image Award winner for “Best Overall Luxury Brand.” The awards, which are based on consumer perception data from the Kelley Blue Book’s Brand WatchTM study, honor the automotive brands that have most successfully captured and maintained positive consumer attention and enthusiasm. BMW’s win was credited to its well-rounded image and broad appeal, according to Kelley Blue Book.
“It is an honor to be recognized as the ‘Best Overall Luxury Brand,” said Ludwig Willisch, President … CONTINUED
Here is a breakdown of BMW sales figures, broken down by models and units, for the past 6 years (2007-2012). As expected, 3 Series and 5 Series models dominate.
BMW has been experiencing record sales and profits and this has helped propel BMW heir, Susanne Klatten, to the top of the list of the wealthiest people in the auto industry.
Forbes values the 50 year old German at $14.3 billion, up $1.3 billion from 2012. This makes Klatten the:
Richest person to have made his/her money in the auto industry.
4th richest person in Germany
58th richest person in the world
How did Klatten accumulate … CONTINUED
Statement and Presentation by Dr. Norbert Reithofer, Chairman of the Board of Management of BMW AG, Annual Accounts Press Conference
Ladies and Gentlemen!
We have a clear vision for the years leading up to 2020: To be the leading provider of premium products and premium services for individual mobility.
We are already the top-selling premium automaker worldwide. For us, however, leading the premium segment is more than volume leadership.
We set standards for products, technologies and services, as well as manufacturing.
We … CONTINUED
BMW Group cautiously optimistic for 2013
Ambitious targets in challenging environment
Sales volume set to rise to new record figure in 2013
Earnings before tax expected at previous year’s level
High rate of expenditure for new technologies and models
EBIT margin between 8% to 10% targeted for Automotive segment
All Strategy Number ONE interim targets fully attained
Reithofer: Several hundred advance orders received for BMW i3
Munich – March 19, 2013… After achieving a record-breaking year in 2012, the BMW Group’s outlook for the current 12-month reporting … CONTINUED
Fortune has published its World’s Most Admired Companies 2013 list and BMW has been ranked at the most admired automobile company, and 14th most admired company overall.
Why it’s admired says Fortune:
The Rolls-Royce and BMW names are synonymous with luxury – and not just in the carmaker’s native Germany. The world’s leading premium vehicle manufacturer has earned global renown in places such as Brazil, Russia, India and China. Its progress there, analysts predict, will be particularly lucrative in coming years. The company turned a profit during … CONTINUED
The sales war posturing between BMW and its German competitors continues. Bloomberg reports that BMW has plans to hire Peter Schwarzenbauer, the former Audi AG sales chief. The report has Schwarzenbauer joining BMW next month, in a top level management position which will report directly to BMW CEO Norbert Reithofer.
This move comes during a period of all out sales battles between BMW, Audi and Mercedes, each seemingly intent on capturing the top sales crown each month (and year). BMW recently regained the top spot in … CONTINUED
BMW Manufacturing announced today the successful expansion of the company’s hydrogen fuel-cell material handling equipment across its 4.0 million square foot production facility. In 2010, BMW completed the installation of a hydrogen storage and distribution area near the plant’s Energy Center to power about 100 pieces of fuel cell material handling equipment. Since that time, the company has more than doubled its hydrogen-fuel cell fleet to approximately 230 units to service the entire plant’s production and logistics functions.
“BMW continues to complement its sustainable production model … CONTINUED
The BMW Group in the U.S. (BMW and MINI combined) reported February sales of 25,613 vehicles, a decrease of 2.2 percent from the 26,184 vehicles sold in the same month a year ago.
“The February results showed there’s a strong underlying demand ready to fuel momentum in the coming months,” said Ludwig Willisch, President and CEO, BMW of North America. “We’ll all be glad to leave the harsh February weather behind and welcome Spring and the new models that come with it.”
BMW Brand Sales
Sales of BMW … CONTINUED
BMW of North America, LLC today announced its annual Center of Excellence (COE) honors, awarded to the top performing dealerships in the U.S. Thirty-three of the 338 BMW dealers nationwide achieved “2013 Center of Excellence” status based on their 2012 performance in customer satisfaction, outstanding brand representation, operational excellence and profitability.
“I am always very proud to welcome the Center of Excellence winners and this year we have a strong mix of repeat and new winners,” said BMW of North America President and CEO Ludwig Willisch. … CONTINUED
The BMW Group and the international automotive supplier Continental are stepping up their collaboration in the field of driver assistance systems. In January, the two companies signed an agreement to jointly develop an electronic co-pilot system capable of supporting highly automated driving. The main goal of the research partnership is to have highly automated driving functions ready for implementation until 2020 and thereafter. At the social, political, economic and scientific level, a clear vision has now emerged for road safety – in the form of … CONTINUED
BMW launched a new international advertising campaign focused on design in Germany last weekend. The integrated global campaign highlights the dynamism of BMW design and features a TV commercial that portrays the BMW Concept 4 Series Coupe in a highly dynamic way, using a surprising visual effect that is revealed at the end of the spot. Design and dynamics are also the focus of the print campaign. Ropes are used in the image to create the motion blur effect normally seen in real driving shots. … CONTINUED
The BMW Group continued its positive momentum into the new year with sales increasing by 9.9% in January. A total of 123,276 BMW, MINI and Rolls-Royce brand vehicles were delivered to customers (prev. yr. 112,164).
“We made a successful start to the new year, selling more BMW Group vehicles than ever before in the month of January. We remain true to our strategy of balanced sales across the globe by achieving growth on all continents last month,” said Ian Robertson, Member of the Board of Management, … CONTINUED
The BMW Group in the U.S. (BMW and MINI combined) reported January sales of 20,195 vehicles, an increase of 2.3 percent from the 19,739 vehicles sold in the same month a year ago.
“After an historic December, January produced a good result showing our growth continuing,” said Ludwig Willisch, President and CEO, BMW of North America, LLC. “In 2013 we’ll have more new models, the right mix and better availability, so I’m very positive about the eleven months still ahead.”
BMW Brand Sales
Sales of BMW brand vehicles … CONTINUED
BMW Group and Toyota Motor Corporation (TMC) are pursuing their successful strategic long-term cooperation in the field of sustainable mobility today by signing binding agreements aimed at long-term collaboration between the two companies for the joint development of a fuel cell system, joint development of architecture and components for a sports vehicle, and joint research and development of lightweight technologies. These agreements follow a memorandum of understanding signed in June 2012.
Furthermore, BMW Group and TMC also today signed a binding agreement to commence collaborative research … CONTINUED
The BMW 3 Series has taken the sales crown for the compact luxury sports sedan segment for the year 2012. BMW sold 99,602 3 Series in 2012 compared to 81,697 C-Class sold by Mercedes Benz. The 3 Series figures include sales of the E92, E93, F30 and F31 models.
BMW managed this feat even with some supply constraints on the F30 3 Series experienced during earlier parts of 2012.
Here is the full list of the segment’s sales figures.
In 2012, the BMW Group in the U.S. (BMW and MINI combined) achieved its best sales since the previous record year of 2007 retailing 347,583 vehicles, up 13.8 percent compared to the 305,418 vehicles sold in 2011. BMW Group reported December sales of 43,855 vehicles, an increase of 34.8 percent from the 32,545 vehicles sold in the same month a year ago.
“To turn months of critically short supply into the best year ever for the BMW Group in the U.S. is a monumental achievement, emphasizing … CONTINUED
Investors currently value BMW at approximately twice the amount of what Mercedes-Benz’s car business is worth. BMW’s market capitalization has risen to 45 billion euros ($58.8 billion) compared to 42.2 billion for Daimler. But, take away a reasonable estimated price for Daimler’s truck business and that the market cap figure drops to 25 billion euros for Mercedes’ passenger car business.
“The market is saying that the prospects for Mercedes are much worse than for BMW,” said Hans-Peter Wodniok, an analyst with Fairesearch in Kronberg, Germany. “The … CONTINUED