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Corporate

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BMW was named today the of the 2013 Kelley Blue Book Brand Image Award winner for “Best Overall Luxury Brand.” The awards, which are based on consumer perception data from the Kelley Blue Book’s Brand WatchTM study, honor the automotive brands that have most successfully captured and maintained positive consumer attention and enthusiasm. BMW’s win was credited to its well-rounded image and broad appeal, according to Kelley Blue Book.

“It is an honor to be recognized as the ‘Best Overall Luxury Brand,” said Ludwig Willisch, President … CONTINUED

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Here is a breakdown of BMW sales figures, broken down by models and units, for the past 6 years (2007-2012). As expected, 3 Series and 5 Series models dominate.

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BMW has been experiencing record sales and profits and this has helped propel BMW heir, Susanne Klatten, to the top of the list of the wealthiest people in the auto industry.

Forbes values the 50 year old German at $14.3 billion, up $1.3 billion from 2012. This makes Klatten the:

Richest person to have made his/her money in the auto industry.
4th richest person in Germany
58th richest person in the world

How did Klatten accumulate … CONTINUED

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Statement and Presentation by Dr. Norbert Reithofer, Chairman of the Board of Management of BMW AG, Annual Accounts Press Conference

Ladies and Gentlemen!

We have a clear vision for the years leading up to 2020: To be the leading provider of premium products and premium services for individual mobility.

We are already the top-selling premium automaker worldwide. For us, however, leading the premium segment is more than volume leadership.

We set standards for products, technologies and services, as well as manufacturing.
We … CONTINUED

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BMW Group cautiously optimistic for 2013

Ambitious targets in challenging environment
Sales volume set to rise to new record figure in 2013
Earnings before tax expected at previous year’s level
High rate of expenditure for new technologies and models
EBIT margin between 8% to 10% targeted for Automotive segment
All Strategy Number ONE interim targets fully attained
Reithofer: Several hundred advance orders received for BMW i3

Munich – March 19, 2013… After achieving a record-breaking year in 2012, the BMW Group’s outlook for the current 12-month reporting … CONTINUED

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Fortune has published its World’s Most Admired Companies 2013 list and BMW has been ranked at the most admired automobile company, and 14th most admired company overall.

Why it’s admired says Fortune:

The Rolls-Royce and BMW names are synonymous with luxury – and not just in the carmaker’s native Germany. The world’s leading premium vehicle manufacturer has earned global renown in places such as Brazil, Russia, India and China. Its progress there, analysts predict, will be particularly lucrative in coming years. The company turned a profit during … CONTINUED

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The sales war posturing between BMW and its German competitors continues. Bloomberg reports that BMW has plans to hire Peter Schwarzenbauer, the former Audi AG sales chief. The report has Schwarzenbauer joining BMW next month, in a top level management position which will report directly to BMW CEO Norbert Reithofer.

This move comes during a period of all out sales battles between BMW, Audi and Mercedes, each seemingly intent on capturing the top sales crown each month (and year). BMW recently regained the top spot in … CONTINUED

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BMW Manufacturing announced today the successful expansion of the company’s hydrogen fuel-cell material handling equipment across its 4.0 million square foot production facility. In 2010, BMW completed the installation of a hydrogen storage and distribution area near the plant’s Energy Center to power about 100 pieces of fuel cell material handling equipment. Since that time, the company has more than doubled its hydrogen-fuel cell fleet to approximately 230 units to service the entire plant’s production and logistics functions.

“BMW continues to complement its sustainable production model … CONTINUED

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The BMW Group in the U.S. (BMW and MINI combined) reported February sales of 25,613 vehicles, a decrease of 2.2 percent from the 26,184 vehicles sold in the same month a year ago.

“The February results showed there’s a strong underlying demand ready to fuel momentum in the coming months,” said Ludwig Willisch, President and CEO, BMW of North America. “We’ll all be glad to leave the harsh February weather behind and welcome Spring and the new models that come with it.”

BMW Brand Sales
Sales of BMW … CONTINUED

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BMW of North America, LLC today announced its annual Center of Excellence (COE) honors, awarded to the top performing dealerships in the U.S. Thirty-three of the 338 BMW dealers nationwide achieved “2013 Center of Excellence” status based on their 2012 performance in customer satisfaction, outstanding brand representation, operational excellence and profitability.

“I am always very proud to welcome the Center of Excellence winners and this year we have a strong mix of repeat and new winners,” said BMW of North America President and CEO Ludwig Willisch. … CONTINUED