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Originally Posted by doug_999
Quote:
Originally Posted by dkhm3
Relax, don't listen to some(one) on this forum cheering the demise of the bmw brand.
the entire industry is flat, barely growing, or declining. lexus is doing no better. audi has a much lower volume. take these sales in perspective
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You didn't total your spreadsheets - so they are "noise". However, if I totalled your spreadsheets correctly....
YTD
1 Lexus - down 11,759
2. Audi - up 4,049
3. MB - up 5,476
4. BMW - down 17,884
PS, that puts MB at #1, Lexus at #2, and BMW at #3 for the year in luxury totals.
Demise? No, but the Ultimate Driving Machine? Not anymore. |
Since you are adding them up , could you post the YTD sales numbers for each manufacturer?.
Measuring whether sales are UP or DOWN over the prior year is also a fair amount of " white noise ".
Audi may be up by 4000 units and BMW down by 18k but BMW could still be outselling Audi by 50,000 units ...
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Volume of sales vs competitors in the current year is certainly important.
Either way, BMW will certainly struggle to deliver cars for the next several months as this differential issue plays out.