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Originally Posted by mvigod
Why is the i8 run rate so low compared to Tesla Model S at this point? Model S at run rate of 35k/yr so about 3k/month right now. BMW is an expert in manufacturing so why can't they ramp these up to a few thousand per month at the minimum? Dealers said they have very little allocation. Is there a manufacturing bottleneck or problem? They should be kicking Tesla's ass in volume already on a monthly basis with the i8.
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For the same reason that practical four doors outsell two seaters the world over. Plus the Tesla is all electric, not a hybrid.