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The MINIe project is currently in a phase you could call, a long term real world field test stage. It is in fact the first EV produced by a major auto manufacturer and driven by private motorists on public roads, however, the car can only be leased for a 12 month period and then given back to MINI. The program was eventually extended to get more miles on the road with these cars.

Now we have a report via Plugincars.com of a MINIe owner who has gotten … CONTINUED

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Congrats to Team BMW RLL on taking the pole position for tomorrow’s Long Beach ALMS race! Joey Hand took pole position in the No. 56 M3 GT with a time of 1:19.090 and Bill Auberlen will start in the #3 position tomorrow. Tomorrow’s ALMS race will be short and furious – only 2 hours from beginning to end, and will be run on a tight street course, so a good starting position was crucial.

We were on site at the Long Beach GP today visiting the BMW … CONTINUED

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Here are some great photos and a video from an Alpine White 1M coupe running at the famous Circuit de Spa-Francorchamps, venue of the Formula One Belgian Grand Prix and the Spa 24 Hours races.

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This most unique BMW Individual Java Green Metallic E92 M3 coupe has showed up at the BMW Niederlassung M√ľnchen dealership (and on their facebook page). It’s certainly one of the more unique BMW Individual colors we’ve seen yet and also features beautiful interior contrast stitching in matching green. How much you ask? EUR 102,450 and this car can be yours. This includes the Individual exterior paint (EUR 4,700), the contrast stitching (EUR 4,950) and a lot of other equipment like the ZCP package, M DCT … CONTINUED

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The exterior designer of the E89 Z4, Juliane Blasi, speaks about the design process and inspirations behind the beautiful E89 Z4 roadster. Clip features Juliane using sketching, clay modeling and a tape drawing to bring out the character of her design for the Z4 Roadster.

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For those of you that aren’t aware of it, SAAB has been undergoing massive financial disaster. This has seen the company sold off by GM into the hands of niche swedish car maker Spyker, who then subsequently sold off their own car making operations in order to keep SAAB afloat. They have even recently considered selling their production plants in order to pay off suppliers getting increasingly angry over unpaid bills.

Despite this, SAAB continues motoring on to put out new products, and they are putting a … CONTINUED

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Dackelone once again brings us some great show coverage, this time from the Techno Classica Essen show where BMW brings out many of its finest classic and vintage cars. Check out the full large gallery inside.

Autoshows
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M3post member and Dutch race car driver Junior Strous takes his modified E92 M3 on the Spa-Francorchamps race track in Belgium and records the run from a great track level perspective. JuniorM3 accomplishes a great lap time of 3:04:962

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BMWNA and its new top marketing executive, Dan Creed, is currently searching for a new ad agency to help spend its estimated $160 million advertising budget. And the vast majority of the budget will go towards TV advertising. The advertising budget breakdown, as Creed told dealers at the National Automobile Dealers Association convention in February will be: 68% for national TV, 8% for local TV, 15% for digital marketing (internet and mobile device ads), 2% in movies, and 7% for print advertising.

BMW and its previous lead … CONTINUED

BMW X1 vs. Audi Q3 Photo shootout!

04/14/2011 at 11:00 AM
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Audi’s all new Q3 has just been released, which was not unexpected considering Audi has a vehicle in every segment that BMW has one.

The new Q3 is certainly aesthetically pleasing, but when I first saw it, I didn’t have a strong reaction one way or the other. I think that is a function of the fact that like most Audis today, it is fairly similar to every other Audi product, especially the Q5. So while it’s not ugly, it is a bit booring to me.

Regardless, we … CONTINUED