MINI to build a car for BMW?

12/14/2010 at 10:13 AM
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News reports overnight indicate that infact MINI might be working on a new micro MINI. Whats more, the small car would actually be designed and built to be sold under the BMW brand according to MINI boss Wolfgang Armbrecht. Its not clear if Mr. Armbrecht is referring to platform sharing between BMW and MINI or if such a project would be headup by the MINI division and then given to BMW.
“We have always been motivated by the idea to build a small spacious car, … CONTINUED

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On 1 March 2011, Karim Habib will take on the post of Head of Exterior Design BMW Automobiles, replacing Anders Warming. The 40-year-old designer already spent the first 10 years of his career working for the BMW Group, during which time he was responsible for the current BMW 7 Series range and the BMW Concept CS. Habib now returns to the Group following an absence of two years.

On completing his studies in California, Karim Habib held various posts in interior and … CONTINUED

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Here is a neat look at a recent cinema advertising campaign undertaken by BMW which utilizes a phenomenon called the After-Image Effect. The After-Image Effect is the visual effect one experiences when looking at a bright light source (such as the sun or camera flash) and the spots one sees when closing the eyes immediately afterwards.

In this ad, the BMW letters flashes momentarily towards the end of the ad and the viewers were asked to close their eyes immediately after conclusion of the ad … CONTINUED

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Here is the first ever look at the production 2011 ActiveHybrid 5-series (F10) during testing. The upcoming 2011 5-series hybrid will be powered by BMW’s N55 turbo six cylinder motor (which makes 306hp in the 535i), mated to an electric motor making 54 more horsepowers. We are likely not looking at the final body work as there will be unique wheels and bumper styling, but expect it to come in the Bluewater Metallic seen in the photos, a signature color for BMW hybrid vehicles. Production is … CONTINUED

BMW Spyshot
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Skiddmark has shared this great in studio video of the 1M coupe, featuring a live rotating view of the 1M as well as some motor revving action! Video inside – listen to the 1M being revved at 1:52 and 4:12 marks of the video.

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The F10 M5 has been spotted undergoing another season’s worth of winter testing in northern Sweden. It’s spotted here with snow wheels/tires for testing purposes and are not the wheels we’ve come to know as the production wheels. The last time we saw the F10 M5 during winter testing it was nearly completely camouflaged, but it’s been over 9 months of slow strip tease by BMW since then. The mirrors are also from the regular F10 5-series. The significance of these photos is simply that the … CONTINUED

BMW Spyshot
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Want to work for BMW while also helping the environment? BMW is currently on a hiring spree to meet the demands of its lineup expansion into more energy efficient and environmentally conscious vehicles. The company expects to add 1300 employees this year, and another 1300 for next year as it looks to add expertise in the fields of electric vehicle and hybrid technology, as well as cleaner combustion engines.

At the end of 2009, BMW reduced its workforce to 96,230 employees from 107,539 2 years earlier. … CONTINUED

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South Florida Bimmerpost members gathered for a rally while serving a good cause this past Saturday. The charity rally took drivers from Watson Island in Miami, FL up the coast to West Palm Beach, and back to Fort Lauderdale. To add some fun, poker cards were given out at 5 stops in total and the driver with the best hand at rally’s end won the grand prize. The rally was used to raise money for two national charities (Children’s Cancer Research Fund and WAABI).

Check out … CONTINUED

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The 1 series M coupe is said to complete the Nurbrugring lap in 8:12. For comparison, this is 10 seconds faster than E46 M3, same time as Z4 M-coupe, 7 seconds slower than the E90/E92 M3, and 22 seconds slower than the E46 M3 CSL.

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We’ve seen many great videos of some great runs on the M3, showing proper lines, shifting, and overall driving, but this one takes the cake on how NOT to drive on the Nurburgring. The driver is clearly unfamiliar with the proper way to run on the Nordschleife and to handle his M3. His driving follies would be entertaining, if not for the fact that it poses danger to others on the open-to-public track.

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The Forum Wars producers have laid down the challenge for our M3 owners to take on a C63 AMG from BenzWorld for Season 2. The race will take place in Houston, Texas on the weekend of Jan. 8, 2011 and will be aired on SPEED and the internet sometime in the spring. Nominate yourself or another M3POST member inside!

Racers and fans of the inaugural season of The Forum Wars will experience better competition as the new season will include:
- ΒΌ mile NHRA drag strip
- Improved … CONTINUED

1M Coupe Versus Cayman S and TT-RS

12/11/2010 at 10:40 AM
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BMW has posted a useful comparison chart of the 1M coupe versus the Audi TT-RS and Cayman S which shows that the 1M stacks up favorably against two cars which are significantly more expensive in price (both nearly $20k higher in price). The 1-series M coupe ties the TT-RS for highest horsepower, and leads in the torque and power-to-weight ratio categories. Check out the full comparison inside.