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Posts Tagged ‘bmw active sound design’


04/23/2012    3:24 PM
COMMENTS: 103

The F10 M5 features a controversial feature called Active Sound Design. Behind this marketing term is a fairly simple idea. The new M5 reproduces the car’s engine sound via the in-car audio system. In other word, if you’re sitting inside the car you not only hear the engine coming from outside, but also an audio track of the engine based on throttle input, speed, and engine revs.

What wasn’t known until now is just how much of a difference this Active Sound feature makes in the M5 F10. M5POST member clar is the first M5 owner to disable the feature and give us a listen. You can hear for yourself inside via the video we’ve uploaded.

09/22/2011    4:20 PM
COMMENTS: 127

Buried in the monstrous new press release on the new F10 M5, we noticed an interesting new feature called “Active Sound Design.”

Behind this marketing term is a fairly simple idea. The new M5 reproduces the car’s engine sound via the in-car audio system. In other word, if you’re sitting inside the car you not only hear the engine but also an audio track of the engine based on throttle input, speed, and engine rev. As BMW puts it, this makes for better feedback as you hear exactly what the engine is doing. Another obvious benefit is that it allows to change the noise levels based on your driving behaviour as the reproduction by the audio system gets louder and more intense in Sport and Sport+ settings.… CONTINUED