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BMW has always been innovative when it comes to its marketing and this trend continues with the BMW JOY 3D Interactive 3D Building Projection. Watch this video as BMW transforms office buildings in Singapore from a symbol of work, into a symbol of Joy.

Joy is the Lord of the Ring

05/22/2010 at 1:00 PM
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In order to commemorate their huge win at the 24hours Nurburgring race, BMW has a few things in store. But they’ve kicked things off with a nicely put together, albeit too short, of a video about the even, which highlights the end of the race when they seemed to have it. I have a feeling more behind the scenes videos and interviews will come out later on, but so far this is a good way to kick things off :)

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If you haven’t yet seen this commercial, make sure to see inside because it’s a good one. One of the more inspiring 3-series commercial in a while, the spot evokes the storied history of the 3-series, with images from 34 years of 3-series history, and messages that the 3-series “exemplifies the essence of BMW.”

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Munich. Sun, rain, ice and snow “at the push of a button” – all climate zones of the world in one building in northern Munich. This piques curiosity and provides for optimal conditions for a special type of photo shoot. “I heard you can make weather here.” With this sentence, the two-time Olympic champion Katarina Witt greeted the Manager of Efficient Dynamics at the BMW Group, Dr. Johannes Liebl, during her visit to the BMW Group’s Energy and Environmental Test Centre (ETC). “I’d like to have … CONTINUED

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Follow Klaus Deuser as he pushes the boundaries in this BMW produced series featuring the BMW X5. On the road in Europe and America in the X5, he comes across exceptional people, amazing locations and remarkable challenges. A passion to travel born of pure driving pleasure. Follow along inside.

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BMW is said to be imminently releasing the critical information and photos surrounding the all new X3. And it cant come a moment to soon, although sales of the current X3 have seen an end of life uptick (likely due to the economy) many of us have been anxiously awaiting a new model.

From the spyphotos weve seen of this car so far, the new X3 will not be a drastic departure from the current car but will offer a … CONTINUED

BMW Spyshot
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BMW has just released this great video of the M3 GTS being put through hotlaps on the Nurburgring, with M division test driver G√ľnter Schilling at the helm.

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Check out this great looking professionally edited video feature of Germany’s fastest SUVs – the BMW X6M, ML63 AMG, and Cayenne Turbo.

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BMWs lineup of high security vehicles is larger then ever, which revolve mainly around the X5 and 7 Series cars (and has included the 5 series with the previous generation). BMW has put together this video highlighting what goes into and what happens behind the scenes with these cars.

Here is the official BMW website for BMW Security vehicles: http://www.bmw-security-vehicles.com…/en/index.html

You can see our related articles here: http://www.bimmerpost.com/?s=+security

Or directly … CONTINUED

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Just check this out! I want this in my new F 10! Does anyone know after which production year this technology will be an option for our cars?

Follow the link below and enjoy!

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I can’t get enough of the sight and the intense sounds of this car. Make sure to check out our complete BMW M1 coverage here: http://www.bimmerpost.com/m1/

BMW Spyshot

BMW Concept Gran Coupe Video Update

04/27/2010 at 4:00 PM
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World Premier in Beijing: The BMW Concept Gran CoupeNew BMW Design concept aimed at giving direction to future BMW design trends in the midsize and premium markets
The underlying theme is the most sporty and elegant high performance 4-door on the market
Flat and coupe like proportions
Over 16 feet long (5 meters)
4.6 ft tall (1.4 meters) [this is 3" lower then a 5 series]
Frameless Windows
LED Detailing

Attachment 376505 Attachment 376506 Attachment 376507 … CONTINUED