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The latest installment of BMW’s JOY marketing campaign features their motorsport division – specifically the BMW GT at Sebring ALMS. The Rahal Letterman race team is featured.

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Steve Dinan introduces their latest creation, the Dinan S3-R M3, a stroker 4.6L V8 527hp/407lb-ft E92 M3. The larger displacement engine is complimented by an underdrive pulley, high flow intake, high flow throttle body, middle racing exhaust, and high flow exhaust. Handling upgrades include a CF strut brace, Dinan wheels, F/R spring perch, short progressive bump stops, larger, front anti-sway bar, racing rear toe links, Brembo 6 piston front calipers and 4 piston rear calipers, with slotted rotors.

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In Jan. we reported on Pencilgeek’s (of M3post) quest to hit 200mph in his supercharged E92 M3 at the Mojave Mile. The run was made this past weekend and while he did not hit 200mph, he was able to achieve 181.8 mph on stock wheels/tires! See inside for videos and a review of the entire experience.

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After a two decade hiatus, Alpina returned to motorsports last year with the Alpina B6 GT. Here are some behind the scenes look at the Alpina B6 GT during its first racing season. Based on BMWs 6-Series coupe, the B6 weighs under 3,000 pounds and gets a supercharged 4.4-liter V8 that gives more than 520 horsepower and 535 pound-feet of torque.

Although non-German speaking folks may not be able to understand the conversation, sometimes race cars like the B6 GT are best observed … CONTINUED

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So, what cool tricks can a BMW superbike that jets from 0-62mph in 2.9 seconds accomplish? Besides making the hair on the back of your neck standup, how about the good ole tablecloth trick, but with 24 place settings. Check out the video inside!

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Still photos are great, but nothing gives a better impression than walking around a car and seeing it in person. We’ve brought this to your desktop with a video walk-around of the M3 ZCP Competition package model now at the Geneva Motor Show. Enjoy.

Autoshows
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The latest spot in the BMW JOY commercial campaign is titled BMW Physics Lesson. The ad features a young school boy who teaches the viewer about BMW’s EfficientDynamics concept. The ad also represents a continuation of the BMW vs. Audi commercial battle. See the ad spot inside.

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Here are all the official details, videos and wallpapers related to the newly released Concept ActiveHybrid 5-series. This is still a concept car in name, but expect a production model to follow suit

Official BMW New Vehicle Press Release
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Coming into the weekend leading into the Geneva Autoshow we’ve posted up some new videos of the LCI facelifted 3 Series coupe and convertible. Expect these cars to be prominently featured at the autoshow and the 3 series remains the bread and butter car for BMW.

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Here is yet another review of the 5-series to add to our growing list. This video is in dutch but they have been thoughtful enough to subtitle it in English for the rest of us. Take a look below and enjoy..

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The F10 sedan is due to bow its head in just another few weeks at the Geneva autshow and this F11 Wagon will then appear at the Paris autoshow later in the year, with availablity at dealerships in the summer/fall of 2010. Until then, enjoy some more spy video!

Source: http://www.auto-motor-und-sport.de/

BMW Spyshot
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Audi is airing two new commercials during the Winter Olympics currently underway. If you haven’t yet seen it, they’re not so subtle digs against Audi’s main rivals – BMW and Lexus. Check out the spots inside.