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BMW Group U.S. January Sales Increase 5.8%
The BMW Group in the U.S. (BMW and MINI combined) reported January sales of 19,739 vehicles, an increase of 5.8 percent from the 18,656 vehicles sold in the same month a year ago. “The January results ... CONTINUED
Feb 2 2012 | Comments (5)


BMW X4 Officially Announced With 900 Million USD Investment in Spartanburg
The BMW Group is expanding capacity at its U.S. plant in Spartanburg. “We plan to invest over the next three years nearly USD 900 million in the Spartanburg plant by 2014. This will create 300 new jobs by the end of this year. This will allow ... CONTINUED
Jan 12 2012 | Comments (52)


Video: the New Ultimate Driving Machine Ad
The Ultimate Driving Machine is a traditional BMW slogan and identity which BMW enthusiasts rally around, dating all the way back to 1975. In recent years however, this popular tag line took a back seat as BMW moved in different directions to the likes of the ... CONTINUED
Jan 8 2012 | Comments (79)


BMW Has Second Best Sales Year Ever in the U.S. Beats Mercedes for Top Luxury Make
BMW did it again as they are the 2011 Premium segment leader in the US. With a total of 305,418 units sold in 2011 (BMW and MINI combined), BMW again mamanged to sell more cars than Mercedes and Audi which sold 264,460 and 117,561 cars, respectively. ... CONTINUED
Jan 5 2012 | Comments (14)


BMW i launches iAd - Innovative presence on foursquare and Mashable.com
BMW i, the BMW Group’s e-mobility brand, is pioneering new approaches to marketing. BMW i is implementing innovative online activities and incorporating three new digital channels in its online communications concept through foursquare, Mashable.com and iAd. iAd is Apple’s mobile advertising network, reaching millions of iPhone, ... CONTINUED
Dec 20 2011 | Comments (3)


BMW Spartanburg Plant the Top Auto Producer in North America in 2011
Pursuant to the opening of a new assembly line in November of 2010, the BMW Spartanburg plant has produced 255,359 models, contrasted with 142,135 last year, equaling a whopping 80 percent boost in production. The stated goal for the facility is 270,000 units and employing some 7,000 ... CONTINUED
Dec 15 2011 | Comments (14)


BMW Group achieves record sales in November, beating 2007 record
The BMW Group continued on its successful course in November - sales climbed to 138,978 vehicles, an increase of 7.7% over the previous year (prev. yr. 129,001). Global sales of BMW, MINI and Rolls-Royce brand automobiles rose to 1,510,862 (prev. yr. 1,319,808) units in the first ... CONTINUED
Dec 7 2011 | Comments (6)


BMW and Toyota Agree to Research Collaboration in Environment-friendly Tech
BMW Group and Toyota Motor Corporation (TMC) announce that they today signed a memorandum of understanding (MOU) concerning a mid-to-long-term collaboration on next-generation environment-friendly technologies. Under the MOU, the two companies agreed on a collaborative research in the field of next-generation lithium-ion battery technologies. Furthermore, they have ... CONTINUED
Dec 1 2011 | Comments (46)


BMWNA Announces Price Adjustment for US Models, Effective Jan. 1 2012
BMW of North America has announced a modest inflationary price increase effective January 1, 2012. The Destination and Handling fee for all models will be increased to $895 on that date as well. This increase is less than one percent and applies to the models listed ... CONTINUED
Nov 28 2011 | Comments (48)