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Corporate

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According to a report from Automotive News, BMW is considering adding a second North American plant – in Mexico. It would join the Sprtanburg, SC plant as the only other BMW plant in N.A.

Production at the Spartanburg plant has included the X5, X6, X3, and Z4 (no longer built in Spartanburg) and will soon include the X4 SAV. The potential Mexican plant would expand that to the 3 Series and future FWD 1 Series models. Production would set to begin at the plant in late 2016 … CONTINUED

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BMW Group remains on successful course in second quarter

01.08.2012

- New record figures for sales volume and revenues
- Second-best quarterly earnings in the company’s history
- Profit before financial result amounts to € 2.27 billion
- Automotive Segment second-quarter EBIT margin of 11.6%
- BMW Group reaffirms targets for financial year 2012

Munich. The BMW Group continued its success during the second quarter as well as in the six-month period to June 2012, achieving new record figures for sales volume and revenues and the second-best Group operating profit in the company’s … CONTINUED

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From now until October 1, 2012, purchasers of BMW can take advantage of a loyalty program for current and former BMW owners or lessees of any model year car – finance or lease.

Check out the full details inside.

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BMW On Demand, the hourly (or daily/weekly) rental program currently available in Europe (see model selection), is crossing the Atlantic to the U.S.

The service will begin in NYC (Manhattan) where folks will be able to rent cars from participating dealerships. BMW of Manhattan will be the first (and pilot) dealership and will have approximately 100 328i sedans available. More models should become available later. In Europe, the range of vehicles available covers the whole BMW models gamut, from hatchbacks to convertibles, sedans, SAVs and M cars. … CONTINUED

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The final countdown to London 2012 has begun and BMW Group today unveiled their Olympic Park Pavilion, expected to draw thousands of visitors each day of the Games.

Conceived by an award-winning British architecture firm, the BMW Group Pavilion represents a significant architectural addition to the Olympic Park, showing an exciting range of the company’s latest vehicles against the backdrop of the Olympic Stadium and Aquatics Centre. The structure also underlines the company’s longstanding commitment to design and sustainability with an array of individual rooftop pavilions exhibiting … CONTINUED

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Just a bit over 15 months after announcing their joint venture (BMW Peugeot Citroën Electrification (BPCE)) on developing hybrid and electric vehicle technologies, BMW and Citroen are in talks to break up the partnership, reports Bloomberg News.

BMW spokeswoman Micaela Sandstede told Bloomberg News that BMW is looking to take over the operations of the BMW Peugeot Citroen Electrification partnership.

“Whether that means the joint venture’s employees move to BMW is undecided,” she said. “We are still in discussions with PSA over the dismantling of the joint venture.”

The … CONTINUED

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The BMW Group in the U.S. (BMW and MINI combined) reported June sales of 27,720 vehicles, an increase of 3.2 percent from the 26,865 vehicles sold in the same month a year ago. Year-to-date, BMW Group is up 10.5 percent on sales of 158,563 in the first six months of 2012 compared to 143,521 in the same period in 2011.

“The June numbers continue the solid, consistent growth we predicted but, most important, the first six months of the year are setting the stage for even … CONTINUED

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BMW and Toyota have announced plans to jointly develop a new sports car and other technologies. The two companies have announced today the signing of a memorandum of understanding at BMW’s HQ in Munich.

The companies plan to expand their already existing cooperation initiated in December last year, which will now include joint development of a fuel cell system, joint development of architecture and components for a future sports vehicle, collaboration on powertrain electrification and joint research and development on lightweight technologies.

Toyota’s recent success on collaborating with … CONTINUED

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For the past few weeks, BMW has been offering a $300 discount on the 2012 3 Series for scheduling a test drive through the app, but they’ve now expanded the promotion to include all BMW models.

The discounts are as follows:

$300 Off 3 Series, 1 Series, X1, X3 and Z4 (all trims, including M models)
$500 Off 5 Series, 5 Series Gran Turismo and X5 (all trims, including M models)
$700 Off 7 Series, 6 Series, 6 Series Gran Coupe and X6 (all trims, including M models)

What … CONTINUED

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Here’s a better look inside the first ever BMW Store, which recently opened in Paris, France, in the most luxurious area of metropolitan Paris in the Avenue George V. The store was designed by the well-known, luxury retail architect, Eric Carlson and his team from Carbondale Architects and Version Architects.

With the grand opening of the 800m2 BMW Brand Store in the very heart of luxury retail, BMW is reaching out to shoppers with the objective of allowing them to experience the brand in their chosen … CONTINUED

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The top luxury brands are increasing the incentives/discounts on older models in their battle for the top U.S. sales leader. According to data researcher Autodata Corp., BMW has increased incentives 6.9 percent this year, while Mercedes Benz raised discounts 11 percent and Lexus boosted discounts by a whopping 54 percent.

For the year, BMW trails sales leader Mercedes by less than 2,000 cars sold (through May), and leads Lexus by over 16,000 units sold. All three manufacturers’ sales have outpaced the U.S. light vehicle market’s 13 percent … CONTINUED

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BMW Group sales recorded solid growth once again in May. With 156,957 BMW, MINI and Rolls-Royce brand automobiles delivered worldwide (prev. yr. 147,565 / +6.4%), the BMW Group achieved its best-ever May sales result. A total of 728,029 (prev. yr. 667,523 / +9.1%) vehicles have been delivered to customers since the start of the year, exceeding the previous year’s first five months by more than 60,000 units.

Ian Robertson, Member of the Board of Management, Sales and Marketing BMW, said in Munich on Monday, “Our vehicle portfolio … CONTINUED