04/01/2010     1:30 PM
COMMENTS: 154

Has BMW M lost its direction? Seem so according to Kay Segler, chief of BMW’s M brand. He has recently let on that the M brand needs to shift directions – to make M young again. Segler’s goal “is to go towards affordability and freshness.” More inside.

04/01/2010     12:00 PM
COMMENTS: 39

Lucky ZPOST member s2000jan is the first of our members to take delivery of a Z4 sDrive35is! Congrats to him!

04/01/2010     6:34 AM
COMMENTS: 25

To celebrate the election fever currently under way in the UK, BMW has decided to allow customers to show their true political colors by color coding their BMW’s roundel. The Political Roundel Attachment Tag comes in 3 prime colours – red for Labour, blue for Conservative, yellow for Liberal Democrats. This allows alignment with the major UK political parties.

04/01/2010     3:00 AM
COMMENTS: 17

Well, as some of you may remember, Mr. Clarkson made a point of showing how poorly the BMW SAVs performed off road. BMW shot back quickly with their snow driving youtube videos, but now Clarkson’s own magazine, Top Gear now seems to approve of the off road capabilities of the X6.

03/31/2010     5:00 PM
COMMENTS: 47

The 400+ horsepower twin-turbo V8 2011 550i (F10) (all details here) made its U.S. debut today at the 2010 NY Int’l Auto Show. It made its appearance in style by being driven into the spotlight during the press conference. Sophisto gray is a hard color to capture, but we think we’ve got some pretty good representations of it in our photos.

03/31/2010     3:40 PM
COMMENTS: 137

Here are exterior and interior photos of E92 335is coupe world debut today at the 2010 NY International Auto Show. See here for 335is official specs. The 335is was truly a stunner in person! Hopefully it shows in the photos.

03/31/2010     12:30 PM
COMMENTS: 36

The 2010 NYIAS BMW Press Conference goes live at 3:05pm EST. Follow the link to watch it live. Introduced will be the North American debuts of the new BMW F10 5 Series, 335is Coupe, LCI BMW X5, and Alpina B7 xDrive.

03/31/2010     10:44 AM
COMMENTS: 14

Here are exterior and interior photos of the space gray 2011 535i from the floor of the BMW display at the NY International Auto Show. This represents the U.S. premiere of the F10 535i. A 2011 550i is also present, which we will cover a bit later.

03/31/2010     8:55 AM
COMMENTS: 2

Bimmerpost is coming to you live from the 2010 NY International Autoshow. Although the BMW Press Conference won’t take place until 3PM EST today, we’ve managed to sneak in some shots of the 335is coupe and the Alpina B7 AWD (both world premieres) for you. Stay tuned later today as we bring you more coverage!

03/31/2010     8:00 AM
COMMENTS: 71

Member Alpine325ci (Gerald Alvarez) has been photoshopping beautiful BMW renders for a long while now. He now takes a crack at predicting the new M5 (F10). Check them out.

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