BMW of North America, LLC today announced its annual Center of Excellence honors, awarded to the top performing dealerships in the U.S. Thirty-two of the 338 BMW dealers nationwide achieved “2011 Center of Excellence” status based on high customer satisfaction, outstanding brand representation, operational excellence and profitability.
The BMW dealer network continues to invest in their sales and service facilities spending nearly $3 Billion in the past decade. Dealers recognize the benefits of continuously improving their business processes and focusing on delivering top-tier customer service to keep BMW one of the most successful brands in the U.S.
“The Center of Excellence program rewards the BMW Dealers who excel in their key business metrics,” said Peter Miles, Executive Vice President of Operations, BMW of North America, LLC. “This year’s … CONTINUED