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For the past few weeks, BMW has been offering a $300 discount on the 2012 3 Series for scheduling a test drive through the app, but they’ve now expanded the promotion to include all BMW models.

The discounts are as follows:

$300 Off 3 Series, 1 Series, X1, X3 and Z4 (all trims, including M models)
$500 Off 5 Series, 5 Series Gran Turismo and X5 (all trims, including M models)
$700 Off 7 Series, 6 Series, 6 Series Gran Coupe and X6 (all trims, including M models)

What … CONTINUED

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Earlier this month, BMW Car Club of America (BMW CCA) of Seattle held the annual Triple XXX Rootbeer BMW Event. Hundreds of BMWs were in attendance, of all models, years, and varieties.

We bring you some event photos inside.

Video Features: BMW Zagato Coupe

05/25/2012 at 5:21 PM
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BMW has just debuted the BMW Zagato Coupe at the Concorso d’Eleganza Villa d’Este in Italy.

BMW may be based in Bavaria, but some of its notable designs flowed from the hands of Italian designers who were responsible for the looks of the BMW 3200 Michelotti Vignale (1959), BMW 700 (1959), BMW 3200 CS Bertone (1962) and BMW M1 (1978).

The videos below show the process and results of the design collaboration between BMW and the Italian designers at Zagato.

Introducing the BMW Zagato Coupe

05/25/2012 at 2:08 PM
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The venerable Milanese coachbuilder Zagato and BMW have unveiled a unique driving experience in the luxury class: The BMW Zagato Coupé.

The Concorso d’Eleganza Villa d’Este will once again host a spectacular world premiere in 2012 and, in so doing, build on its tradition as a gathering of the industry’s leading coachbuilders. The premiere in question will see the time-honoured Milanese coachbuilder Zagato team up with BMW to unveil the result of a unique collaboration: the BMW Zagato Coupé.

Zagato has worked in close collaboration to create an … CONTINUED

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Here’s an incredible set of photos from the 24 hours of racing action at the 24 Hours of Nurburgring race, where four BMW Z4 GT3s placed in the top ten.

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From July, the BMW Z4, which converts from a coupé to a roadster in no time at all (even while travelling, at speeds up to 40 km/h) thanks to a retractable hardtop, will offer a new optional feature as a visual refinement of the tasteful kind – the BMW Individual hardtop in contrasting colours.

There is a choice between the BMW Individual hardtop in Black non-metallic for a sportier look or in Titan Silver metallic for more elegance. Whatever the choice, the contrasting roof and body colours … CONTINUED

A Sportier Z4 Successor On the Way?

05/07/2012 at 7:08 PM
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The current Z4 (E89) looks the part, but a prevailing sentiment among auto enthusiasts seems to be that its performance and driving dynamics do not quite live up to its sporty looks.

This may be changing in the next generation Z4 as Insideline is reporting that the third generation Z4 will feature a sportier and more engaging driving experience.

Besides the obvious mechanical changes which will occur, some of the styling is also said to be changing to help achieve this – by shortening the front hood just … CONTINUED

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Authentic driving pleasure is not just for the real world – as Auto Club Revolution (ACR), the new online racing game and car community for PC, demonstrates. Different BMW M models can be configured for driving according to personal preferences. The online game from British game developer Eutechnyx features e.g. the BMW 1 Series M Coupé, the BMW M3 Coupé, the BMW M5 and the BMW Z4 M Coupé.

All that is required to play the game is a PC with an internet connection.

As exclusive launch partner, … CONTINUED

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Is an M Performance Z4 model coming? Yes, if BMW insider Scott26′s response to our M related interview at the 2012 NYIAS actually comes to fruition.

This is what he had to say on the matter: “The forthcoming Z4 Life Cycle Impulse will see the Z4 35iS absorbed into the BMW M Performance Automobiles line.”

North America will not be getting diesel M Performance models with the current generation of cars, so this rumored Z4 M35i model (or “Z4 sDriveM35i”) could possibly join the rumored X1 M35i xDrive … CONTINUED

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Our Canadian members members hailing from the GTA (greater Toronto Area) are some of the biggest BMW enthusiasts around and it showed this past weekend when the GTA BMW M enthusiasts gathered for a hugely successful meet. Over 50 M cars showed up for the event. Most were current generation M3s but there were also older M3s, as well as Z4 Ms. Check out photos and videos from the event inside!