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The BMW on Demand rental program offers rentals of current BMW models on an hourly basis, including the most desirable models available – the M models. Have a look at some of what’s regularly available from the On Demand program at the BMW Welt (M3, M5, M6, X5M, X6M).

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Bill Caswell has written a piece for Jalopnik in which he lays out his points for the death of BMW’s M brand. BMW’s just announced Lime Rock Edition M3 was the final coffin in the nail for this journalist.

So what do our readers think? Has the death knell for BMW M brand been sounded prematurely, or does Bill have a point?

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Good news for iPhone users. iOS6 is finally supporting iDrive Office integration via Bluetooth MAP (Message Access Profile). Bluetooth MAP is the protocol used to retrieve email messages through iDrive, which currently only works with Blackberry and a few other devices.

Here are a few photos showing a iPhone 4S connecting via Bluetooth MAP (wireless non-USB connection) using iOS6 Beta 1.

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We took a recent trip to the BMW Museum and Welt where there’s currently a new exhibit on display – BMW Motorsports cars. The exhibit opened June 5th and will continue throughout the summer.

For those of our members not able to see it in person, we bring you plenty of photos, as well as photos of the M room and generation displays.

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For the past few weeks, BMW has been offering a $300 discount on the 2012 3 Series for scheduling a test drive through the app, but they’ve now expanded the promotion to include all BMW models.

The discounts are as follows:

$300 Off 3 Series, 1 Series, X1, X3 and Z4 (all trims, including M models)
$500 Off 5 Series, 5 Series Gran Turismo and X5 (all trims, including M models)
$700 Off 7 Series, 6 Series, 6 Series Gran Coupe and X6 (all trims, including M models)

What … CONTINUED

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A BMW Driving Academy event was recently held at the famous Autodromo Nazionale Monza (Monza Track) which is located near the town of Monza, north of Milan, in Italy. The circuit’s biggest event is the Formula One Italian Grand Prix, but a fleet of BMWs recently took over the track for the BMW Driving Academy.

Available for the driving experience at the academy were many F30 3 series (with E90/E92 3 series for comparison), the F10 M5, the F12 M6 convertible, M550d xDrive 5 Series sedan, X5 … CONTINUED

BMW M Turns 40. The BMW M GmbH Story

05/16/2012 at 8:10 PM
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“A company is like a human being. As long as it goes in for sports, it is fit, well-trained, full of enthusiasm and performance.” These were the words of Robert A. Lutz, BMW AG Board Member Sales, back in 1972. They were the words christening the youngest subsidiary of BMW AG at the time, BMW Motorsport GmbH. Today the company is called BMW M GmbH. But it is just as fit, well-trained, full of enthusiasm and performance as it was 40 years ago.

The early 1970s were … CONTINUED

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Matt Farah tests the X6 M out at its home track – the BMW Performance Center track in Spartanburg, South Carolina. As usual, the X6 M’s performance defies what the eye sees and mind expects from this 5300 pound CAV and Farah couldn’t be more effusive in his praise of it. Check out the video inside.

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The 2012 NYIAS is upon us and BMW has announced the pricing for the refreshed (LCI) BMW X6 M that arrives in BMW Centers in May. The 2013 BMW X6 M will sell for $93,795 (including destination and handling).

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New BMW M6 Convertible and BMW X1 Sport Activity Vehicle to Make World Debuts at the New York International Auto Show.

The BMW M6 Convertible and BMW X1 Sport Activity Vehicle will make their World Debuts at the 2012 New York International Auto Show at the Jacob K. Javits Convention Center (655 West 34th Street at 11th Avenue) in Manhattan. The BMW M6 Convertible and BMW X1 and will be joined by the BMW M6 Coupe, BMW X6 M (North American debuts) and the BMW 6 Series … CONTINUED

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